Localized Product Summary
The Vi Kit Walkthrough project was produced to give customers a quick overview of the "Kits" that were offered, It needed to be delivered simultaneously in 6 languages with the ability to add additional version quickly.
Each market had specific product offerings and Kit configurations. In addition the company was updating packaging throughout the year and the segments had to be updated to match the rollout schedule.
An additional challenge included market specific claims restrictions, forcing each version to have it's own script and legal review process.
This project was distributed through web and mobile. It was also integrated into the company's core messaging video "The Overview." Sections were also used in other content making this project very cost efficient.